[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.setlik.cz\/marketing-na-facebooku\/#Article","mainEntityOfPage":"https:\/\/www.setlik.cz\/marketing-na-facebooku\/","headline":"Marketing na Facebooku","name":"Marketing na Facebooku","description":"Internetov\u00fd marketing rozhodn\u011b nen\u00ed \u017e\u00e1dn\u00e9 novum, pr\u00e1v\u011b naopak. B\u011b\u017en\u011b se u\u017e pou\u017e\u00edv\u00e1 od za\u010d\u00e1tku devades\u00e1t\u00fdch let. Ne ka\u017ed\u00fd v\u0161ak v\u00ed, \u017ee nemus\u00ed b\u00fdt v\u016fbec drah\u00fd, hlavn\u011b d\u00edky soci\u00e1ln\u00edm s\u00edt\u00edm na \u010dele s Facebookem. Tato soci\u00e1ln\u00ed s\u00edt m\u00e1 mezi lidmi takovou popularitu hlavn\u011b d\u00edky sv\u00e9mu \u201elidsk\u00e9mu\u201c rozhran\u00ed. Jednodu\u0161e \u0159e\u010deno \u2013 dok\u00e1\u017ee velmi dob\u0159e nasimulovat klasick\u00e9 soci\u00e1ln\u00ed […]","datePublished":"2025-02-25","dateModified":"2023-05-04","author":{"@type":"Person","@id":"https:\/\/www.setlik.cz\/author\/#Person","name":"setlik.cz\n","url":"https:\/\/www.setlik.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/f7320ca526354d2794ceb75173050bfa147af8617816df401a16569341b5fbaf?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f7320ca526354d2794ceb75173050bfa147af8617816df401a16569341b5fbaf?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"setlik.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.setlik.cz\/wp-content\/uploads\/img_a330616_w2353_t1543136989.jpg","url":"https:\/\/www.setlik.cz\/wp-content\/uploads\/img_a330616_w2353_t1543136989.jpg","height":0,"width":0},"url":"https:\/\/www.setlik.cz\/marketing-na-facebooku\/","wordCount":397,"articleBody":"Internetov\u00fd marketing rozhodn\u011b nen\u00ed \u017e\u00e1dn\u00e9 novum, pr\u00e1v\u011b naopak. B\u011b\u017en\u011b se u\u017e pou\u017e\u00edv\u00e1 od za\u010d\u00e1tku devades\u00e1t\u00fdch let. Ne ka\u017ed\u00fd v\u0161ak v\u00ed, \u017ee nemus\u00ed b\u00fdt v\u016fbec drah\u00fd, hlavn\u011b d\u00edky soci\u00e1ln\u00edm s\u00edt\u00edm na \u010dele s Facebookem. Tato soci\u00e1ln\u00ed s\u00edt m\u00e1 mezi lidmi takovou popularitu hlavn\u011b d\u00edky sv\u00e9mu \u201elidsk\u00e9mu\u201c rozhran\u00ed. Jednodu\u0161e \u0159e\u010deno \u2013 dok\u00e1\u017ee velmi dob\u0159e nasimulovat klasick\u00e9 soci\u00e1ln\u00ed vazby. Akor\u00e1t to d\u011bl\u00e1 na internetu. A t\u00edm by se m\u011bl \u0159\u00eddit ka\u017ed\u00fd, kdo chce na internetu zviditelnit svou firmu. Slu\u017eby i v\u00fdrobky toti\u017e prod\u00e1v\u00e1te lidem, nikoliv stroj\u016fm.\tRozhodn\u011b byste si na Facebooku nem\u011bli z\u0159\u00eddit vlastn\u00ed e-schop. Respektive, m\u016f\u017eete se o to pokusit, ale bu\u010fte si jisti, \u017ee neusp\u011bjete. Tato soci\u00e1ln\u00ed s\u00edt toti\u017e funguje jako relaxa\u010dn\u00ed centrum, kam se lid\u00e9 chod\u00ed pobavit, ne nakupovat. To v\u0161ak neznamen\u00e1, \u017ee si nem\u016f\u017eete vytvo\u0159it klasick\u00fd internetov\u00fd obchod a na Facebooku ho propagovat. Chce to v\u0161ak m\u00edt pod \u010depic\u00ed.\t\tStejn\u011b jako v norm\u00e1ln\u00edm \u017eivot\u011b, tak i na internetu mus\u00ed b\u00fdt reklama zaj\u00edmav\u00e1 a pokud mo\u017eno poutav\u00e1. V p\u0159\u00edpad\u011b, \u017ee na toto rezignujete, p\u0159\u00edliv nov\u00fdch z\u00e1kazn\u00edk\u016f ne\u010dekejte. Je dobr\u00e9 si k tomu najmout kvalitn\u00edho grafika a experta na reklamu. Nebojte se, nemus\u00ed to b\u00fdt drah\u00e9. V sou\u010dasnosti nab\u00edz\u00ed on-line sv\u00e9 slu\u017eby mnoho za\u010d\u00ednaj\u00edc\u00edch grafik\u016f a copywriter\u016f, obvykle v podob\u011b student\u016f, kte\u0159\u00ed si r\u00e1di vyd\u011blaj\u00ed n\u011bjakou tu korunu nav\u00edc.\tD\u00e1le se mus\u00edte starat o obsah, respektive o jeho neust\u00e1lou aktualizaci. Kdy\u017e potencion\u00e1ln\u00ed z\u00e1kazn\u00edk uvid\u00ed, \u017ee se u v\u00e1s nic zaj\u00edmav\u00e9ho ned\u011bje, prost\u011b p\u016fjde jinam. Aktualizace obsahu nemus\u00ed b\u00fdt ka\u017edodenn\u00ed. Pokud tam nem\u00e1te co d\u00e1t, ned\u011blejte to na s\u00edlu. Ale obsah by m\u011bl b\u00fdt v\u017edy zaj\u00edmav\u00fd. Hor\u0161\u00ed, ne\u017e \u0161patn\u00e1 reklama, je toti\u017e reklama klamav\u00e1.\tV\u0161echny p\u0159\u00edsp\u011bvky, kter\u00e9 na soci\u00e1ln\u00ed s\u00ed\u0165 um\u00edst\u00edte, by nem\u011bly postr\u00e1dat n\u00e1pad ani trochu t\u00e9 nads\u00e1zky. Nudn\u00e9 pozv\u00e1nky k n\u00e1kupu dnes u\u017e nikoho nezaj\u00edmaj\u00ed, t\u011bch je v\u0161ude dost.                                                                                                                                                                                                                                                                                                                                                                                        4.5\/5 - (6 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Marketing na Facebooku","item":"https:\/\/www.setlik.cz\/marketing-na-facebooku\/#breadcrumbitem"}]}]